About Us
But I'm tired of it killing our momentum. There's frustration that comes from fighting your tools instead of building your ideas. It's the kind that slows you down in ways you don't want to notice anymore. It haunts you, until you eventually just go numb to it. Embedded is haunted by constraints that fields like web never have to touch.
Some of these constraints are artificial and unnecessary like vendor tooling, whose only advantage is the capital to manufacture. Then there are the constraints that are just physics, and those can still be solved, but only if we eliminate the needless, messy vendor constraints first.
Creativity starts when constraints are demolished, burned, thrown behind the barn, and brutally shot. Simulation is how we escape that. Computers were originally built for insight, not utility, and it feels like we’re back to day one.
Imagination is more important than knowledge.
· A. Einstein ·